Pudgy Penguins Launch Exclusive Walmart ‘Influencer Box’ for Cyber Monday
Pudgy Penguins Launches Exclusive “Influencer Box” Toys and NFT Collectibles on Walmart.com for Cyber Monday
Pudgy Penguins – A Rare NFT Collection
Pudgy Penguins, a rare NFT collection, has defied the odds by increasing in value and notoriety during a prolonged bear market. This unique collection has recently expanded its reach by launching toys targeted at mainstream audiences and has now released an exclusive “influencer box” of toys and collectibles available only via Walmart.com for Cyber Monday.
Pudgy Penguins White Celebrity Box at Walmart.com
The Pudgy Penguins White Celebrity Box, available exclusively on Walmart.com for Cyber Monday, includes a 12-inch plush toy, an action figure, a smaller clip-on plush, an igloo toy, and a certificate that allows buyers to claim a free NFT minted on zkSync Era for the Pudgy World gaming platform. Walmart is offering the “influencer box bundle” for Cyber Monday only at a discounted price of $25, which is half off the list price.
Pudgy Penguins’ Growing Relationship with Walmart
Pudgy Penguins first introduced its plush line in September in partnership with Walmart, making the cartoonish toys available in over 2,000 stores across the United States. Walmart U.S. VP Brittany Smith highlighted the collaboration, stating that the project is effectively bridging the gap between the physical and digital worlds of play for kids in an engaging way.
From NFT to Physical Products
Originally launched on Ethereum as an NFT profile picture (PFP) project in 2021, Pudgy Penguins gained widespread attention during the NFT craze. However, in 2022, amidst community disarray and demands for a change in leadership, the project’s owners sold the IP to entrepreneur Luca Netz for $2.5 million. Since then, Netz and his team have significantly expanded the project, amassing over a million Instagram followers, launching toy lines, and securing $9 million in funding earlier this year.
Pudgy Penguins Bucks the NFT Crash
In a surprising turn of events, Pudgy Penguins set an all-time high starting price of over $13,000 worth of ETH, reflecting a substantial increase in value since Netz took over in April 2022. This achievement is particularly noteworthy as the NFT market experienced a significant downturn in May 2022, making Pudgy Penguins one of the few NFT projects to defy the crash and grow substantially in USD value.
In conclusion, Pudgy Penguins’ exclusive Cyber Monday launch of the “influencer box” toys and NFT collectibles at Walmart.com further solidifies its position as a resilient and innovative player in the NFT and collectibles market.
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